Tag Archive for: hotel promotion

Early Bird Promotion and Why Hotels Need It

Introduction

Hotels need to create an early bird promotion to engage with customers. With early bird promotion, hotels can generate revenue faster up front.

Why Hotel Need It?

Early bird promotion is a marketing strategy used to attract customers. It is a discounted rate that enables customers to book rooms at a reduced price, usually for limited time periods. This allows hotels to fill their empty rooms and generate revenue.

How to Apply Early Bird Promotion?

  • Create an early bird promotion.
    • Ensure that you already understand your guest’s behaviour for the booking window. Most resort hotels have booking windows 30 days up to 60 days ahead. For business hotels, it’s shorter it may be 7 days up to 15 days before the check-in date.
  • How to create an early bird promotion?
    • You’ll need a clear rate structure and goal for how much the early bird promotion you need to achieve in advance.
    • After you decide, start to create an attractive discount.
  • Apply for the early bird promotion on your website or social media channels.
    • Direct booking is always the best. You can set the early bird in OTA channels, but please ensure that you have already calculated the commission/compensation.

Conclusion

Hotels need to create an early bird promotion to engage with customers. It’s a good way to get more people to book their stay at your hotel, and it can help you earn more money. If you are looking for ways to attract more customers, then this might be one of them!