Privacy Policy
Bookandlink respects your right to privacy. This Privacy Notice explains who we are, how we collect, share and use personal information about you, and how you can exercise your privacy rights. This Privacy Notice applies to personal information that we collect from you, or you provide to us, when you engage with Bookandlink or our websites, including at www.Bookandlink.com (the “Websites”).
If you have any questions or concerns about our use of your personal information, then please contact us using the contact details provided at the bottom of this Privacy Notice.
What does Bookandlink do?
Bookandlink is headquartered in Singapore, but with group companies around the world. Bookandlink is the world’s site controller platform for hotels. Our products enable our customers to promote their hotel, manage guest bookings and gather data to better improve their offering.
- What personal information does Bookandlink collect and why?
The personal information that we may collect about you broadly falls into the following categories:
- Information that you provide voluntarily
The information we collect from you through our Websites, in connection with virtual and in person events and through correspondence with you, includes:
- your name, email address, phone number, job title, company name and location;
- information you include within any enquiry or request you make to us;
- information about yourself which you provide in correspondence with us; and
- comments and information about yourself which you submit to public areas of our Websites.
We use this information to respond to enquiries and requests as well as to send marketing communications and personalized content about products and services we think may be of interest to you.
In addition, in relation to our customers or prospective customers, service providers and partners, we use your personal information to:
- provide you with information, products or services that you request from us;
- manage services we provide to you/your company or products/services you/your company provide to us;
- carry out our obligations under any contracts entered into between you/your company and us; and
- manage our relationship with you/your company.
If we ask you to provide any other personal information not described above, then the personal information we will ask you to provide, and the reasons why we ask you to provide it, will be made clear to you at the point we collect your personal information.
- Information that we collect automatically
When you visit our Websites, we may collect certain information automatically from your device. In some countries, including the United Kingdom and countries in the European Economic Area, this information may be considered “personal data” or “personal information” under applicable data protection laws.
Specifically, the information we collect automatically may include information like your IP address, login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform and other technical information. We may also collect information about how your device has interacted with our Websites, including the pages accessed and links clicked. This includes the date and time, products you viewed or searched for, page response times, download errors, length of visits, and page interactions.
We collect this information to:
- Administer our Websites and for our internal operations, including troubleshooting, data analytics, testing, research, statistical and survey purposes;
- Improve our Websites to ensure the content is presented in the most effective manner for you and for your device;
- Allow you to participate in interactive features of our service, if you choose to do so;
- Assist in our efforts to keep our Websites safe and secure;
- Measure or understand the effectiveness of advertising we serve and deliver relevant advertising to you;
- Make suggestions and recommendations to you about goods or services which may be of interest to you.
Some of this information may be collected using cookies and similar tracking technology, as explained further under the heading “Cookies and similar tracking technology” below.
- Information that we obtain from third party sources
From time to time, we may receive personal information about you from third party sources (including our business partners, technical, payment and delivery service contractors, advertising networks, analytics providers, search information providers and credit reference agencies), but only where these third parties have confirmed to us that they either have your consent or are otherwise legally permitted or required to disclose your personal information to us. We use this information to maintain and improve the accuracy of the records we hold about you and to send you personalized content.
We will combine this personal information with personal information we already hold about you and use this combined information for the purposes set out above.
Where we do not need your personal information to identify you, we may aggregate your personal information into an anonymised form. We may do this in order to use information for statistical purposes and to understand website interaction more generally.
- Information that you provide voluntarily
- Who does Bookandlink share my personal information with?
We may disclose your personal information to the following categories of recipients:
- to our group companies, who may process personal information for the purposes that are described in this Privacy Notice.
- to our third party services providers and partners (including those through Bookandlink Partners), who provide data processing services to us (for example, businesses providing information processing, managing and enhancing customer data, to provide customer service, to conduct customer research and satisfaction surveys, to support the delivery of, provide functionality on, or help to enhance the security of our Websites), or who otherwise process personal information for purposes that are described in this Privacy Notice or notified to you when we collect your personal information.
- to any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, including to enforce our terms of use or any other agreements or (iii) to protect your vital interests or those of any other person;
- to any other person with your consent to the disclosure.
- Legal basis for processing personal information
Our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it.
However, we will normally collect personal information from you only (i) where we need the personal information to perform a contract with you, (ii) where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms, or (iii) where we have your consent to do so. In some cases, we may also have a legal obligation to collect personal information from you or may otherwise need the personal information to protect your vital interests or those of another person.
If we ask you to provide personal information to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal information is mandatory or not (as well as of the possible consequences if you do not provide your personal information).
If we collect and use your personal information in reliance on our legitimate interests (or those of any third party), this interest will normally be to operate our Websites and communicate with you as necessary to provide our services to you and for our legitimate commercial interest, for instance, when responding to our queries or improving our Websites. We may have other legitimate interests and if appropriate we will make clear to you at the relevant time what those legitimate interests are.
If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided under the “How to contact us” heading below.
- Cookies and similar tracking technology
We use cookies and similar tracking technology (collectively, “Cookies”) to collect and use personal information about you, including to serve interest-based advertising.
- How does Bookandlink keep my personal information secure?
We use various technical and organisational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information.
Specific measures we use include (amongst others):
- physical security and access to all Bookandlink premises
- all access to computer hardware is password protected, with encryption and default security firewalls in place;
- transfers of data between your device and our servers are encrypted using SSL and TLS encryption protocols;
- staff access controls to personal information;
- security standards consistent with Payment Card Industry Standard (PCI DSS) for which we are globally certified and undertake annual audits;
- staff data protection training.
As with any content that published on the Internet, any content, including personal information, that you contribute to be shared, published or transmitted to other users of our Websites, is visible to other users and can be read, collected, or used by them. We urge you to be careful about giving out information in public areas of our Websites. Please note that, even after removal, copies of your content, including personal information, that you contribute to be shared, published or displayed on our Websites, or transmitted to other users of our Websites, may still remain viewable in cached and archived pages, and may have been saved by other users.
- International data transfers
Your personal information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different to the laws of your country.
Our Standard Contractual Clauses can be provided on request. We have implemented similar appropriate safeguards with our third party service providers and partners and further details can be provided upon request.
- Data retention
We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
- Your data protection rights
You have the following data protection rights:
- If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting us using the contact details provided under the “How to contact us” heading below.
- In addition, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting us using the contact details provided under the “How to contact us” heading below.
- You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you. To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the “How to contact us” heading below.
- Similarly, if we have collected and process your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.
- You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please contact your local data protection authority.
We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.
- How Bookandlink handles complaints
All complaints regarding Bookandlink’s handling of personal information under this Policy and/or Australian Privacy laws should be made in writing to:
- Pertokoan Imam Bonjol Blok AA No 8, Denpasar, 80361, Bali - Indonesia dpo@bookandlink.com.
When Bookandlink receives a complaint, we will:
- Acknowledge receipt of that complaint within 30 days.
- In the event that we cannot resolve a complaint within a reasonable time thereafter, we will provide you with reasons for the delay and the time at which we expect to be able to resolve the complaint.
- Children’s information
We do not knowingly collect or solicit personal information from anyone under the age of 18. If you are under 18, please do not send any personal information about yourself without your parent’s or legal guardian’s express consent. If we learn that we have collected personal information from a child under the age of 18 without consent from the parent or legal guardian, we will investigate and delete that information as soon as reasonably practicable. If you believe that a child under 18 may have provided us personal information, please contact us using the contact information in the ‘How to contact us’ section.
- Third party links
Our Websites may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
- Updates to this Privacy Notice
We may update this Privacy Notice from time to time in response to changing legal, technical or business developments. When we update our Privacy Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will obtain your consent to any material Privacy Notice changes if and where this is required by applicable data protection laws.
You can see when this Privacy Notice was last updated by checking the “last updated” date displayed at the top of this Privacy Notice.
- How to contact us
If you have any questions or concerns about our use of your personal information, please contact us using the following details: dpo@bookandlink.com.
The data controller operating the Websites is Bookandlink Pte., Ltd. Other entities within the Bookandlink may also be controllers of your personal information, depending on your location and the type of product or service provided.